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Snapdeal feels the heat of Aamir's 'Intolerance' comment - Dhakkanz
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Snapdeal feels the heat of Aamir’s ‘Intolerance’ comment

Aamir Khan gave a speech which has created a kind of uproar in India. He spoke about rising intolerance and also made a comment as to how insecure India’s general environment has become.

Here is the verbatim of what he said: 

“When I chat with Kiran at home, she says, ‘should we move out of India?’ That’s a disastrous and big statement for Kiran to make. She fears for her child. She fears what the atmosphere around us will be. She feels scared to open the newspapers every day. That does indicate that there is this sense of growing disquiet, there is growing despondency apart from alarm.”

Since his statement social websites such as Facebook and Twitter have been buzzing with hate comments, support comments, etc for Aamir Khan. Most of the comments running on social websites are either condemning Aamir for his comment or are talking about boycotting his future movie releases. Some of the netizens are also talking about ‘letting him go if he is feeling unsafe in India’.

Here are a few comments pulled from such websites (Individual’s identifiable information has been blacked out from some examples for privacy issues)




There are many more examples of such comments coming in for Mr. Aamir Khan.

But he is not the only one who is feeling the heat of it. There are people who are even bashing Snapdeal as Aamir Khan is their Brand Ambassador.

These people have even down-rated Snapdeal app on Android app store and many have even uninstalled the app from their phones. There are people who are even talking about not buying stuff from these websites. Here are a couple of examples:

These responses to comments are making hatshtags (such as #AppWapsi, #BootOutAamir, #Snapdeal, etc.) trend like anything in India.

Though no business should be impacted by personal comments of their brand ambassadors, but on other hand if you look at it, it will make brands conscious enough to select their ambassadors.

What are your thoughts on these incidents? Do you support Intolerance or what Aamir said?


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  • Rakhi Jayashankar

    I haven’t felt any intolerance personally but there could be. I don’t know but not at all towards him. Or else Pk would not have been shown in a single theater.

    • I will say it is more about how one perceives Intolerance. Some call it Freedom of Expression and some call it Intolerance.

      • Yes freedom of expression is the right term.
        Definitely not intolerance.
        We can very well see the agenda behind the reuniting of the KHANS and their unprecedented fear in living in India. Ironically, they didnt feel the fear after 26/11

  • Tina Acharya

    You are free to move your hand when no one is before you….that’s Freedom Of Expression.
    If someone is standing at a distance of your hand and if you move your hand then it will hurt the person before you….then it is not Freedom Of Expression. It is deliberately inciting the other person with anger. As an immediate reflex the person before you will react n move his/ her hand…will you say the other person is intolerant? Amir khan should have understood this. It’s a different thing if acted intolerant. That’s the difference.

    • Wow! I really liked the simple way in which you have explained ‘Intolerance’ and ‘Freedom of expression’. I will use it if I ever discuss about this topic 😉 And I totally agree with your statement.